5 Smart Moves Hospitality Businesses Can Make This Festive Season

The festive season is a golden opportunity for hospitality businesses, but it can also be overwhelming. With increased demand, staffing challenges, and tight margins, planning ahead is essential. Here are five actionable steps to help you thrive during the holiday rush: 

1. Start by optimising your menu and pricing. Feature high-margin items prominently, offer festive specials that encourage upselling, and review supplier costs to adjust pricing where necessary.

2. Manage cash flow proactively by forecasting holiday income, higher pay rates and expenses. Negotiate payment terms with suppliers and set aside funds for January’s quieter period to maintain stability.

3. To avoid over or under staffing, use rostering software to streamline staff scheduling. Incorporate analytics to optimise wage allocation and to ensure you consistently meet your wage KPIs.

4. Leverage technology to improve efficiency. Implement online ordering or reservations to reduce wait times, use POS systems that integrate with your accounting software, and automate invoice processing to save time.

5. Finally, market early and often. Promote festive menus and events on social media, offer gift vouchers for last-minute shoppers, and partner with local businesses for cross-promotions. 

If you plan strategically, the festive season can be your most profitable time of year – and the Sherpa team can help you keep your finances in check so that you can focus on delivering exceptional experiences.